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A job interview can be a nerve-racking experience, especially when you have been removed from the job market for an extended period of time. It is one thing to sell on paper with the resume and another thing to sell in person at the interview.

Regardless of whether you have been out of a job for an extended period of time, are looking to change careers, or are still employed and seeking a better opportunity, the key to conducting a job interview successfully is a result of a collective number of factors. However, one of the more defining factors is the relationship you establish.

People hire people they like. Even if one candidate is more qualified and experienced than another, without a good relationship there is minimal chance at securing the job opportunity. The same goes for referrals. When you are referred by an existing employee, your chances are much stronger than a candidate who applied simply as a result of finding the opportunity through an ad from a job board.

So the question becomes how do you develop a strong enough relationship from a job interview to strengthen and lock in your chances at a job offer? Read the rest of this entry »

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If all an employer cared about is the IT skills and technical knowledge a candidate has obtained, then there would not be the need for an interview. The fact is, in addition to looking for specific skills and knowledge, employers want candidates who are passionate about the field and who have demonstrated a track record of success and progress. A resume alone does not necessarily help demonstrate these additional attributes. This is where the cover letter critically comes into play to help secure your chances for an interview.

It is the cover letter that helps you begin to tell your story of how you achieved your experience and success in the field. It is also the tool in the job search that allows you to express to an employer the passion you have for such a career and offers a personalized way to establish your credentials and character.

Here are specific tips that will help guide you in the cover letter writing process: Read the rest of this entry »

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120 seconds. That’s how long it takes for an interviewer to decide whether they want to hire you or not. First impressions set the tone for the interview and in the majority of cases, once that impression is set, it is not usually turned around. Here are some important tips you can use to ensure you make a great first impression.

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Your resume has to tell potential employers what you can do for them. Yet people still fall into the trap of writing sentences that describe their job duties instead of their skills. A simple way to avoid this is to use the “so what” method of writing a resume.

The “so what” method makes you think about each statement and why it is important to an employer.  For example, this is a phrase taken from a resume sent to me for an evaluation: “Provided production workers with needed inventory information”. Interesting statement but how is that relevant to a potential employer, especially since they probably don’t need you to provide production workers with inventory information? Let’s fix it by asking “so what does that mean to me”, the employer. Read the rest of this entry »

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Would you walk into an interview blindsided – not knowing what the employer does or what’s involved in the role you are applying for? For those who want to succeed and be effective in an interview the answer is “No.” You should always go into an interview prepared with key messages in mind to help you demonstrate why you are the best fit for the company and position.  This same rule should apply for your references.

To ensure you present excellent references to a potential employer, you need to prepare your contacts. It’s not simply about seeking permission from your contacts to serve as a reference, but sharing information with them so that they are aware of the company and position you are applying for. This information will inform your contacts of subjects they can focus on when contacted. The message they leave behind should complement the highlights you’ve presented in your resume and during the interview. Read the rest of this entry »

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Just as important a resume is to helping a job seeker secure opportunities, so is the cover letter. A cover letter helps you hone in on important messages – to create a “conversation” – and gives the employer a sense of your personality that is not always captured through a resume alone.

Yes, there are employers who may completely ignore cover letters, but you put your chances for a response at greater risk when you don’t include one.

For the many employers who do care for the cover letter, seeing no cover letter or one that lacks any concrete anecdotes can imply you are not as interested as other candidates who have taken the time to personalize a letter to clearly highlight personal talents and offerings. A cover letter is another marketing tool in your arsenal, so take advantage of the opportunity to help you better sell yourself. Read the rest of this entry »

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Every week I see hundreds of resumes sent to me for a free evaluation. Most of them start with an Objective indicating what that individual is seeking. Then they list the various roles and responsibilities they have held in the past. Where this style of resume was successful 5 years ago, it isn’t going to work in today’s market.

You used to be competing with about 200 other resumes for the interview. Now you are competing with about 600. Companies can’t bring in 100 people for interviews and they can be choosy, so your resume better make you stand out. Read the rest of this entry »

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Writing a resume is more than just articulating your skills and accomplishments. Perhaps the most important part of the resume writing process is to start by defining your brand or positioning statement often called the “elevator pitch”. (An “elevator pitch” is what you would say to Bill Gates if he got on an elevator with you and you had 20 seconds to tell him why he should hire you before the elevator doors open at the lobby). And in the process of defining your positioning statement, you need to give some thought to your overall search strategy.

For example, let’s say you’ve gained most of your experience in small firms where you had to do a lot of everything. Perhaps you had your own company and successfully grew it to a reasonable size. You have demonstrable skills in sales, business development and P&L management. So how do you position yourself? The answer depends on what kinds of companies you are targeting. Read the rest of this entry »

No one ever said finding a job is easy. It can be a lengthy process and include several rounds of interviews before you land an offer that is right for you. The good thing is that if you are receiving positive responses and getting interview opportunities, your resume is doing its job – reeling in opportunities for you to further make the case that you are the most qualified candidate for the job.

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There’s no guarantee that all interviews will go smoothly. It would be fair to say that from time to time there will be an occasion or two where you do not perform your best. It may because of one or several factors, such as an unexpected late arrival to the interview, your inability to communicate with focus because questions were not clear, you stumbled on responses because you did not have enough information or did not come prepared enough, your nerves got to you, or there was a lack of rapport with the interviewer.

Even if there are times when you do not perform your best in an interview, it is important to not give up. Continue with a professional follow-up and stay motivated. You should: Read the rest of this entry »

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While the Internet is a great resource to find templates of resumes and to view other individual examples, it does not necessary help you create an effective resume for yourself. Reviewing these examples help you determine what structure and order is best to use with your own resume, but it will not help you effectively develop the most critical core elements necessary to showcase your professional experiences and passions – the content and brand that differentiates you from other candidates.

There is a reason why professionally written resumes produce greater results than one written on your own. Professional resume writers know the ins and outs to what works well in today’s challenging environment. They have written and seen hundreds of resumes and know the best practices to make you stand out. They also know the various tools and technologies that employers are using to screen candidates. In short, they know how to create a resume that will help differentiate you from others.

Here we discuss some of the top reasons why it is beneficial to work with a professional resume writer. Read the rest of this entry »